What scent do luxury hotels use?

Many luxury hotels choose fresh citrus, soft woods, white tea and gentle floral or amber notes. These profiles feel clean, modern and sophisticated without being overpowering or overly sweet. Zaluti’s most popular hotel fragrances sit in this family and can be adapted to suit your interior design and brand positioning.

The Best Scent Machines for Hotels

What is the best scent machine for Hotels?

The best scent machine for hotels is the Zaluti ModulAir XL. This advanced diffuser is ideal for large areas such as hotel lobbies, corridors and conference rooms. With its powerful scent diffusion and the ability to connect directly to HVAC systems, it creates a luxurious and memorable atmosphere for guests. Thanks to its innovative technology and long lifespan, it’s the perfect choice for hotels seeking reliability, consistency and an elevated guest experience.

Comparison of Zaluti Scent Machines for Hotels

Model	Room Size	Use Case	Price (excl. VAT)
Zaluti Club	up to 250 m²	Small rooms	€949,-
Zaluti Air:1 Pro	up to 300 m²	Lobby, meeting areas	€949,-
Zaluti Air:2 Pro	up to 300 m²	Restrooms, corridors	€995,-
Zaluti ModulAir	up to 400 m²	Toilets, HVAC integration	€895,-
Zaluti ModulAir XL	up to 1,000 m²	Large spaces (lobby, suites)	€1.495,-

Elegant hotel suite with luxury design, warm lighting, and refined atmosphere enhanced by scent machines

“With a scent machine, you create unique moments that define both the first impression and the lasting memory of your guests.”

Scent Machines for Different Hotel Spaces

Lobby and Entrance

The lobby is the first impression guests have of your hotel, and scent plays a key role in setting a welcoming, high-end atmosphere. The Zaluti ModulAir XL is ideal for lobbies thanks to its ability to cover large areas and connect to HVAC systems. This ensures subtle yet consistent scent diffusion throughout the entire space. For drop-ceiling areas, the Zaluti Air:1 Pro is a practical solution, while the Zaluti Club works well in smaller entrances.

Meeting Rooms

In meeting rooms, fragrance helps set the tone and supports concentration. The Zaluti Club performs exceptionally well here. Depending on the chosen fragrance, you can energise participants during morning sessions or create a calming environment for focused discussions and workshops.

Restaurants and Bars

Scent in dining spaces should enhance the experience without interfering with food and drinks. The Zaluti Air:1 Pro offers flexible scent diffusion for spacious dining areas, while the Zaluti Club is a strong choice for smaller, intimate bar settings where atmosphere matters.

Start your scent journey

Restrooms

Sanitary areas require effective scent management to ensure a clean, fresh impression. The Zaluti ModulAir is ideal thanks to its built-in configuration options, while the wall-mounted Zaluti Air:2 Pro is well suited for larger or high-traffic restrooms.

Hotel Rooms

Although scent machines are not placed directly inside guest rooms, fragrance can be distributed through air ducts. The Zaluti ModulAir XL is a strong solution for larger suites or multiple guest rooms, offering efficient and controlled scent distribution without overpowering individual spaces.

How Much Does a Hotel Scent Machine Cost?

Costs vary depending on the room size, number of zones and system type. Smaller diffusers such as the Zaluti Club start at €949,-, while larger units like the Zaluti ModulAir XL start at €1.495,-. Lease options begin at €69,- per month, depending on the model and contract duration. A consultation allows us to determine the right configuration for your property.

How Do Hotel Scent Machines Work?

Professional scent diffusers transform fragrance oils into ultra-fine particles that spread evenly through the space. The Zaluti ModulAir XL connects to HVAC systems for wide-scale distribution, while stand-alone units like the Zaluti Club and Zaluti Air:1 Pro use built-in cold-air diffusion technology. This ensures efficient scenting without residue, visible mist or damage to furniture, materials or artwork.

Which Scent Machine Fits Your Hotel Space?

Small to medium areas: Zaluti Club
Large spaces, lobbies, meeting rooms: Zaluti ModulAir XL
Restrooms and corridors: Zaluti Air:2 Pro
Drop ceiling rooms or flexible spaces: Zaluti Air:1 Pro

Why Choose Zaluti’s Scent Machines?

• Long-lasting scent diffusion with advanced micronisation technology

• Professional installation by experienced specialists

• Sustainable Dutch design using high-quality, recyclable materials

• Smart Bluetooth control for scheduling and intensity

• 7-year warranty on all Zaluti systems

Investment and Return

A hotel scent machine is more than “just a nice smell” – it’s a strategic part of the guest experience. Guests perceive spaces as cleaner, more comfortable and more luxurious. A pleasant, consistent fragrance supports relaxation, a positive mood and longer dwell time in lobbies and bars. In corridors and washrooms, scenting and odour neutralisation directly influence perceived cleanliness and maintenance.

Independent research echoes what hoteliers experience in practice:

A randomised controlled trial in a four-star hotel in Barcelona compared scented and unscented guest rooms. Guests in the scented room showed significantly higher levels of happiness and more positive emotions than those in the unscented room.

Research from the School of Hotel and Tourism Management at Hong Kong PolyU found that ambient scent can help hotels create “fragrant memories” and build stronger emotional connections and loyalty with guests.

A 2025 article in the Journal of Ecohumanism highlights scent as a strategic element of hotel design, working alongside lighting, materials and acoustics to elevate guest experience.

A broader review by Charles Spence (2020) on ambient scent in the built environment shows that pleasant background fragrances can improve well-being, mood and behaviour in indoor spaces.

Together, these studies show that a well-designed scenting concept, combined with professional hotel scent machines, strengthens your brand, elevates guest comfort and enhances their emotional connection to your hotel.

Best Hotel Scents

Fragrances such as Amber Magic, Grasse Garden and Amour de Paris enrich the luxury and comfort of hotel spaces. These profiles are fresh, elegant and memorable—ideal for lobbies, suites, spa areas and quieter corridors. They create a calm, welcoming atmosphere that stays with guests long after their stay.

Bring the Power of Scent to Your Hotel

A carefully selected fragrance creates atmosphere, enhances comfort and reinforces your brand identity. We can help you design a signature scent concept that leaves a lasting impression on every guest. Discover how scent marketing can transform your hotel environment.

Noa Schouwenaars

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Why do hotels smell so good?

Hotels smell so good because they use professional scent machines and diffusers that deliver a consistent, subtle fragrance in key areas such as lobbies, corridors and washrooms. This creates a distinctive luxury ambience, neutralises unwanted odours and ensures guests notice the same pleasant scent every time they visit. With a Zaluti scent machine, intensity and schedule can be adjusted at any time via the Bluetooth app.

What do hotels use to smell nice?

Most hotels use cold‑air diffusers and HVAC scent systems with high‑quality fragrance oils. This technology produces an ultra‑fine dry mist that spreads evenly without leaving residue. In larger properties, a central HVAC scent diffuser such as the Zaluti ModulAir XL is used for public areas, supplemented by smaller units in washrooms and meeting spaces.

What is hotel scenting or scent marketing?

Hotel scenting, often called scent marketing for hotels, is the strategic use of fragrance to shape guest experience and support the hotel’s brand. Instead of masking odours with sprays, professional hotel scent systems deliver a consistent, carefully chosen fragrance in lobbies, corridors, spas and other key zones, helping guests feel relaxed, cared for and more emotionally connected to the brand.

What is a hotel signature scent?

A hotel signature scent is a bespoke fragrance created specifically for one hotel or hotel brand. It captures the essence of the brand – for example warm and cosy, fresh and vibrant, or calm and spa‑like – and is used consistently across public areas. This makes the experience more memorable and helps guests recognise the brand by scent alone.

How do hotel scent machines work?

Hotel scent machines use cold‑air micronisation to turn liquid fragrance into an ultra‑fine dry mist. This mist is then distributed either directly into the room or through the HVAC system. Because there is no heat or water, the process is efficient, discreet and leaves no visible vapour or residue.

Can scent be distributed through a hotel’s HVAC system?

Yes. Scent can be introduced into the air‑handling system and distributed through ducts for even, invisible coverage across multiple zones. For hotels, the Zaluti ModulAir XL is our dedicated HVAC model, designed specifically for central scent distribution with precise control over dosage and timing.

Is hotel scenting safe for guests and staff?

Yes. Zaluti scent machines are CE‑approved and TÜV‑certified, and all Zaluti fragrances comply with relevant IFRA standards. Each installation is carefully calibrated for subtle comfort and safe exposure levels. For guests with sensitivities, we recommend avoiding very heavy or sweet fragrances and keeping intensity to a gentle background level.

Are hotel scent machines safe for guests with allergies or asthma?

Professional systems are designed for low, background levels of fragrance and use carefully formulated oils. Many guests with mild sensitivities experience no issues when scents are used sparingly. However, every hotel should consider providing fragrance‑reduced or fragrance‑free room options and avoid over‑scenting confined spaces.

Which areas of a hotel benefit most from scenting?

The most effective areas for scenting are:
Lobbies and receptions – to set the first impression,

Corridors and lift lobbies – for ongoing freshness and a sense of safety and cleanliness,

Public washrooms – to support hygiene perception,

Spa and fitness zones – to enhance relaxation and focus, and

Back‑of‑house and waste areas, where VernovaPure® technology can neutralise odours at the source.

How can I make my home smell like a 5-star hotel?

To make your home smell like a five‑star hotel, you can use a compact professional diffuser such as the Zaluti Club and pair it with refined scent notes – for example soft woods, subtle citrus or white tea. Run it on a low, continuous setting during the day for a gentle, long‑lasting hotel ambience at home.

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