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Grasse, The World Capital of Perfume

The quiet sensory layer rooted in centuries of fragrance mastery — where tradition, nature and artistic expertise converge.

The Origins of Grasse as the Perfume Capital

Grasse, nestled in the beautiful Provence-Alpes-Côte d’Azur region of France, is globally recognized as the perfume capital. This well-deserved reputation was established in the 18th century when the city flourished with the development of a thriving perfume industry.

The city’s unique location, nestled in the hills and boasting a specific microclimate that is both warm and sufficiently inland to be protected from the sea air, fostered the flower-growing industry. These flowers formed the foundation of many of the unique scents found in Grasse’s perfumes.

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Sustainable aromas for 100 days

The Contribution of Moorish Culture

In the 16th century, the Moors introduced jasmine to southern France, a plant that would become an essential ingredient in many perfumes. Grasse, with its favorable climate and fertile soil, proved to be the ideal location for cultivating this fragrant flower. Today, twenty-seven tons of jasmine are harvested annually in Grasse, a testament to the enduring legacy of this Moorish influence.

The Influence of the Leather Industry

Grasse’s history is also closely intertwined with that of the leather industry. In the twelfth century, the leather trade and tanning developed around the small canal that runs through the city. However, this process produced a strong, unpleasant odor. To mask this, perfume manufacturers began producing scented gloves, handbags, and belts, aligning with the new fashion from Italy introduced by Queen Catherine de Medici.

Zaluti Ambiance Aroma’s from Grasse

Grasse is home to some of the world’s most talented perfumers. It’s no wonder, then, that Zaluti finds its inspiration here. These craftsmen combine their passion and expertise to create exceptional fragrances that capture the essence of Zaluti Ambiance aromas.

The Zaluti Ambiance aromas are crafted with utmost care and attention to detail, using the highest quality ingredients Grasse has to offer. These exceptional fragrances are designed to provide an unforgettable scent experience and tantalize your senses. With a unique combination of luxury, quality, and craftsmanship, these scents are a true complement to any interior.

Perfect Atmosphere

Zaluti’s professional scent machines are specially designed to optimize the exclusive Grasse fragrances. These advanced systems ensure an even distribution of the scent throughout your space, filling every corner with the enchanting aroma of Grasse. In doing so, you create the perfect ambiance in your home and/or for your customers.

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