Scent marketing elevates Beachclub Degreez

At Beachclub Degreez, scent marketing is an essential part of the warm, relaxed atmosphere the venue is known for. With professional scent machines from Zaluti, guests are welcomed with a subtle scent that creates instant recognition and comfort. Zaluti guided Degreez in choosing a scent that matches their coastal identity: fresh, inviting and perfectly tuned to the beachclub’s relaxed, sunlit ambiance. This sensory layer has become a natural part of the guest experience and strengthens the welcoming character that defines Degreez.

“At Beachclub Degreez, the experience begins the moment you walk in. The fragrance in the space matches the atmosphere perfectly and surprises everyone who steps inside.” — Team Beachclub Degreez

About Beachclub Degreez

Industry: Hospitality / Event venue
Location: Panheel, The Netherlands
Number of locations: 1
Website: degreez.nl

What is the scent of Degreez?

Degreez selected the fragrance Costa Blue from the Zaluti Signature Grasse Collection. This scent is fresh, sunlit and approachable — with summery notes reminiscent of a gentle ocean breeze. Costa Blue creates a light and welcoming atmosphere, perfectly suited to the relaxed feel of a beachclub. It subtly neutralises background odours and keeps the space fresh without ever becoming overpowering.

How scent marketing enhances the beachclub experience

In hospitality, everything revolves around experience. Guests should feel at ease the moment they enter: relaxed, comfortable and welcome. Scent plays a quiet but powerful part in shaping that feeling. It supports guest satisfaction, enriches the atmosphere and contributes to a strong, positive brand impression. At Degreez, scent enhances the sense of understated luxury — exactly what you expect from a high-end beachclub.

How professional scent machines improve hospitality spaces

For Degreez, Zaluti recommended the Zaluti Air:1 Pro scent machine, with three units placed strategically throughout the venue. This professional diffuser is quiet, powerful and ideal for medium-sized spaces. With low consumption and convenient Bluetooth control, it’s efficient and easy to manage. The fragrance is distributed evenly, without moisture or residue.

How scent marketing strengthens the Degreez brand identity

Degreez focuses on experience, style and relaxation. Costa Blue fits these elements seamlessly. Guests may not always notice it consciously, but they feel the difference. The scent supports the brand story and completes the overall atmosphere. The space isn’t just beautifully designed — it’s enhanced on a sensory level, creating a memory that lingers.

Why scent marketing enhances the guest experience

Scent marketing gives a space an extra layer of warmth that guests often feel before they even realise it. At Zaluti, we work with venues like Degreez to shape that subtle emotional connection with scents that fit their atmosphere naturally. It’s never about strong impressions, but about creating comfort, recognition and a sense of ease. This gentle approach makes every visit feel more personal and memorable.

Noa Schouwenaars

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Frequently Asked Questions

How does scent marketing improve the beachclub experience?

Scent marketing improves the beachclub experience by creating an immediate sense of calm and recognition when guests enter. It shapes the atmosphere with subtle, consistent scent cues that support relaxation and comfort. This contributes to an inviting environment, strengthens guest perception and helps venues maintain a warm, memorable ambiance throughout the visit

Why is Costa Blue the scent used at Beachclub Degreez?

Costa Blue is used at Beachclub Degreez because it matches the venue’s coastal identity. The scent is fresh, sunlit and approachable, with notes that resemble an ocean breeze. It creates a light, welcoming atmosphere, neutralises background odours and supports the relaxed character of the beachclub without becoming overpowering.

What benefits do professional scent machines offer in hospitality venues?

Professional scent machines offer consistent scent distribution, quiet operation and efficient control, which helps hospitality venues maintain a stable atmosphere. They neutralise unwanted odours, enhance comfort and create a recognisable environment for guests. Systems like the Air:1 Pro are suitable for medium-sized spaces and operate without moisture or residue.

How does scent marketing support the brand identity of Degreez?

Scent marketing supports the brand identity of Degreez by reinforcing the venue’s focus on style, relaxation and experience. The chosen scent aligns with their atmosphere and helps guests form a sensory memory of the location. This alignment between scent and environment strengthens the venue’s distinctive and recognisable identity.

Why do guests respond positively to subtle scent marketing?

Guests respond positively to subtle scent marketing because it creates a comforting and familiar atmosphere without drawing attention to itself. Soft, well-matched scents promote ease, relaxation and recognition. This gentle approach makes environments feel more welcoming, supports emotional connection and enhances the overall impression of the space.

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